Tagging Ads with Keywords

The following guidelines for tagging ads with keywords will help you sell your stuff faster:

  • separate tags with a comma
  • a tag should almost never be more than two or three words
  • tag with both specific and general words like “swimming pool” and “pool”
  • use singular rather than plural (leave off the “s” at the end) unless its necessary for a word like “parts” or “plants” or you would normally search for the plural form
  • don’t use punctuation
  • always tag breed & features that are likely to appear in other ads
  • limit to about 3 to 5 tags
  • don’t tag common words that aren’t specific to your item
  • capitalize the first letter of proper names and brands
  • double-check your spelling
  • don’t use all caps unless it’s an acronym
  • also tag abbreviations such as “VW” for “Volkswagen”
  • tag with “wanted” if you are looking to buy something
  • tag with “trade” if you are willing to trade
  • tag with “free” only if the item is truly free without having to buy anything else
  • don’t repeat the category in the tags
  • tag colors, materials, etc.
  • don’t tag locations if you have already entered them in a location field